Simucube 3
2025
Creative Direction, 3D & Motion Design
As part of our ongoing partnership with Simucube, we helped execute their biggest product launch to date. We unveiled the new flagship Simucube 3 wheelbase and Simucube Savu steering wheel, once again redefining the standard for high-end sim racing equipment.
We created a comprehensive suite of assets for the launch, spanning teasers, product renders, key campaign visuals, and launch videos. The assets were deployed across Simucube's website, a live product launch keynote, and social media channels.
Client
Simucube
Sector
Technology
Consumer Electronics
Collaborators
Juho Vesanen / Veli Studio (Video Edit & Color Grade)
Akseli Soini / El Camino (Sound Design)
Purposeful design, thoughtful technology & strong relationships.
Studio:
Hämeentie 11
00530 Helsinki, Finland
Working across:
Amsterdam, Stockholm, London, New York




















